Trade Shows and EventsThe Wonderful Indonesia Tourism Fair (WITF) 2024 debuts this week in Jakarta to connect global and local travel industry players.

What’s so wonderful about this new travel show in Indonesia?

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Attendees to WITF 2024 will be able to engage in B2B sessions and networking opportunities, discussing industry trends and destination marketing strategies.
Attendees to WITF 2024 will be able to engage in B2B sessions and networking opportunities, discussing industry trends and destination marketing strategies. Photo Credit: Adobe Stock/cittadinodelmondo

The Wonderful Indonesia Tourism Fair (WITF) 2024, the country’s first-ever B2B international travel show, will be taking place from 2-4 October at the Swissotel PIK in Jakarta. Featuring a diverse range of tourism products and components, WITF will connect international and national buyers with exhibitors from Indonesia’s tourism service providers.

Owned by GIPI (Confederation of Indonesia Tourism Associations) endorsed by Ministry of Tourism and Creative Economy (MOTCE), this fair has generated significant interest from foreign buyers and will be expected to strengthen the promotion of Indonesia’s leading tourist destinations while encouraging further investment in the tourism sector.

Budi Tirtawisata, chairman of the WITF 2024 steering committee, shared that 195 buyers from 38 countries will attend the event to explore tourism programmes, incentive trips, and business-related components for resale in their respective markets.

Hariyadi Sukamdani, Chairman of GIPI, emphasised the strategic importance of WITF 2024 in reinforcing Indonesia’s position as a premier global tourist destination and fostering sustainable and quality tourism growth.

During WITF, participants will showcase their best tourism products and services through B2B sessions and networking opportunities. Seminars and talk shows will also be held to discuss the latest trends in the global tourism industry and innovations in destination marketing strategies.

Vinsensius Jemadu, deputy for tourism products and events at Indonesia’s MOCTE said: “This year’s WITF will be a significant moment in revitalising Indonesia's tourism post-pandemic. We hope to facilitate productive and mutually beneficial cooperation between industry players in Indonesia and abroad.”

Currently, tourism product and service providers may still register for WITF 2024 as exhibitors and sellers at the conference.

Travel Weekly Asia is the official media partner for WITF 2024.

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